Starbucks is making a bold promise to tackle one of customers' biggest pet peeves.

In a bold move to revive its coffeehouse heritage and sharpen competitiveness, Starbucks CEO Brian Niccol has introduced the ...

Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.

Starbucks' CEO Scored in His First Year. Now Comes the Hard Part. Brian Niccol has led Starbucks for almost a year, and it has been a bumpy ride to revamp the coffee chain's brand. Wall Street thinks ...

Brian Niccol has led Starbucks for almost a year, and it has been a bumpy ride to revamp the coffee chain’s brand. Wall ...

Starbucks is brewing up some new technology with the hopes of turning around sluggish sales. The coffee chain is launching a ...

Advance Auto Parts cut its FY25 adjusted EPS outlook to $1.20–$2.20 from $1.50–$2.50, compared with the $1.80 consensus. The ...

CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at stores across the U.S.

Processed-food giants and produce growers are tweaking products and ads to reach the Make America Healthy Again movement. But ...

Starbucks is accelerating its operational turnaround with Brian Niccol's new "Green Apron" model, targeting a 4-minute order ...

Starbucks’ ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world’s largest coffee shop chain.

Starbucks saw its stock rise 2% after a notable analyst upgrade. The coffee giant's rating shifted to Buy from Hold. This ...