American Eagle, Gap, and Lucky Brand's star-studded jeans ads are going viral, sparking controversy or comparisons.

Gap's new ad follows the same playbook the brand has used since 1998 — and it still resonates. Like a cozy Gap tee, it was ...

Gap dropped an 'inclusive' jeans ad featuring the girl group KATSEYE after the Sydney Sweeney 'good genes' American Eagle ...

Gap builds on its legacy of dance-driven campaigns with “Better in Denim,” a new fall campaign starring rising global girl ...

KATSEYE and Gap collaborated on a fall 2025 denim campaign, and Yoonchae and Lara talked to Cosmopolitan about childhood Gap ...

Tariff pressures and macro uncertainty will likely disrupt Gap’s (NYSE:GAP) momentum, and after six consecutive quarters of ...

In 2024, women earned an average of 85% of what men earned, according to a Pew Research Center analysis of median hourly ...