Many of the key benefits of a CRM depend heavily on properly structured data. Explore uses of a CRM database now.

What is CRM? Customer Relationship Management (CRM) can be many things; a strategy, a process, a business goal. Here, though, we focus on CRM as a software; a cloud-based, digital tool that stores, ...

Customer relationship management (CRM) platforms have been around since the '90s. Back then they were mainly a combination of database marketing and contact management.

Which means that your data will be inherited by someone else with the intention of keeping things going, albeit you may be facing a migration to a new system in the future. So is your CRM data safe?

Customer relationship management (CRM) software is a digital tool that can help businesses streamline and automate business operations.

A recent study about CRM data reveals that businesses have some real work to do with their sales data.

Despite what CRM software vendors claim, we're still a long ways off from using CRM data to predict behavior.

As businesses become more reliant on technology and data, managing that data has become increasingly important. One area where this is particularly critical is Customer Relationship Management ...

Cleaning CRM data is essential for every business. If your team hasn't already cleaned your CRM database, the best time to start is now!

While the usual security methods continue to apply - using the best antivirus software and malware removal tools - there are specific steps you can take to safeguard your CRM data.