Having launched a metaverse gaming experience on Roblox last year, Claire’s is betting on digital wearables. Limited edition physical versions could also be on the cards.

Visitors to Claire’s new Roblox space will be able to buy virtual clothing and accessories, the physical versions of which are also available at the brand’s brick-and-mortar stores.

Accessories retailer Claire’s has a new virtual destination, ShimmerVille, that uses the Roblox platform to amplify the brand's purpose of empowering self-expression and personal style, according to a ...

Claire Sweeney has warned parents of the dangers of online gaming site Roblox after her son Jaxon was targeted by online thieves. The actress, 51, took to Twitter on Monday to issue a stark ...

Claire Sweeney has warned parents about the dangers of Roblox after her seven-year-old son was targeted by hackers. The former Brookside star took to social media to explain that children could easily ...

"Claire's has a long-standing history and passion for emerging culture. Our consumers sit at the intersection of the physical and digital spaces, and by creating a footprint in Roblox and bridging ...

Accessories retailer Claire’s has a new virtual destination, ShimmerVille, that uses the Roblox platform to amplify the brand's purpose of empowering self-expression and personal style ...

Claire Sweeney posted a warning about online game Roblox after she says her seven year old son Jaxon was targeted by online thieves trying to steal her credit card ...

Mums and dads have been issued an urgent Roblox warning from Claire Sweeney. The Channel 4 Hollyoaks star spoke out as kids across the country play Roblox over the Christmas season. Claire wrote ...

Kids retail company Claire’s has opened its first metaverse activation on Roblox, becoming the latest brand to entertain virtual communities. Dubbed “ShimmerVille,” the experience is a ...

Louisiana is suing the popular online gaming site Roblox for allegedly failing to implement basic safety controls and not ...