Comcast's MSNBC to Change Name to MS NOW
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Cable's MSNBC Will Change Its Name Later This Year
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The network will rebrand as MS NOW as a result of its move from Comcast to Versant. As a result, MS NOW and other channels involved in the move will lose their NBC peacock logo, as Comcast owns NBCUniversal.
The new name and logo, which were brutally mocked online, are part of Comcast’s $7 billion spinoff of cable assets.
New York Magazine on MSN9h
MS NOW: Everything Wrong With MSNBC’s New Name and Logo
Morning Joe hosts claim they love it. Everyone else says it sounds like a multiple-sclerosis charity with MS Paint branding.
(Reuters) -Cable news channel MSNBC will rebrand as My Source News Opinion World, or MS NOW, ahead of the planned spinoff of the bulk of parent Comcast's NBCUniversal cable networks later this year, the Wall Street Journal reported on Monday.
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