I jumped into some totally normal Roblox games—except they weren’t so normal once things got going. What started as fun and harmless turned creepy fast. In this video, I explore games that ...

The fact that Dress to Impress doesn’t look like other Roblox experiences is part of its allure. In most Roblox games, your character is, well, just a block.

But Roblox is primarily a building game, not a market simulation. The game is physics-based and encourages both building things out of virtual blocks, and using scripting to code how items behave.

There are a few parts to what Roblox is announcing on Tuesday. One is that Roblox is revealing for the first time that it’s investing $25 million as part of the Game Fund.

Is Roblox readying its platform to be able to more spontaneously generate worlds? Roblox Someday, players may have these generative AI tools right inside Roblox.