Basketball and sneaker culture go hand in hand. Ever since Nike signed a rookie out of North Carolina to a $2.5 million endorsement contract back in 1984, shoes have been a primary form of expression ...
These kicks hold a special place in the hearts of basketball fans. Here's a look at the greatest sneakers ever worn in the ...
Rich Kleiman sits down with Cleveland Cavaliers All-Star guard Donovan Mitchell to talk about his mindset after last season’s ...
The modern sneaker culture in the NBA began with Michael Jordan. Back in 1985, he wore the first Air Jordans — a bold red-and-black pair that broke the league’s uniform rules. Instead of fading away, ...
The big stories of NBA free agency in recent years have been centered around player movement—but more trades than free agent signings. Superstar players never hit the open market anymore because they ...
Cleveland Cavaliers guard Lonzo Ball wore a vintage pair of the Nike Kobe 5 "Aston Martin" basketball shoes on NBA Media Day.
Head coaches across the league will wear custom Nikes from April 2-7 to support Autism Acceptance Month. Karlee Worthen, for NBA.com On any given night there is no shortage of elite kicks on an NBA ...