The NBA regular season and playoffs are full of unexpected twists and turns. Last night was another example of the league's unpredictable nature as the Los Angeles Lakers eliminated the Golden State ...

No professional sports league does a better job of engaging its fans than the NBA. Players are most accessible than ever, and they always do an incredible job of managing the pressures that come with ...

With an eye on reclaiming its position in the basketball market, Reebok on Thursday launched its first performance basketball shoe in more than a decade, according to a company press release. The ...

Buyers are saving as much as 72% right now on this canceled collab between Kanye West and Adidas. Athlon Sports aims to feature only the best products and services. We may receive compensation for ...

Reebok will soon bring a new basketball performance sneaker into the market with the introduction of the Engine A, shown here. Reebok Basketball’s VP, Shaquille O’Neal, unveiled the upcoming Engine A ...

“Love these shoes. I get compliments often, and they are very comfortable.” Athlon Sports aims to feature only the best products and services. We may receive compensation for links to products and ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you've ever hit a three, you're a baller. Whether it was a clean swoosh or a bouncing backboard finish ...

While the NBA season typically ignites interest in basketball footwear in late October, and the holiday shopping season kicks off in earnest in November, a distinct trend has been steadily building ...

The Fear of God line is expanding with new basketball shoes. As of Saturday, March 8, at 10 a.m. ET, the Fear of God Athletics II BASKETBALL shoes are available to order for $180 a pair. These ...